Campbell Soup Buys Kelsen Group
NEW YORK - Aug 8/13 - SNS -- Campbell Soup Company completed the acquisition of Denmark's Kelsen Group A/S.
Based in Norre Snede, Kelsen is a market leader in the assortment segment of the sweet biscuits category in China and Hong Kong, where growth in sweet biscuits is outpacing the growth of the $60 billion global sweet biscuits market.
Campbell will operate Kelsen as a standalone business, reporting to Luca Mignini, President Campbell International. Senior members of Kelsen's management team, including Brian Rønsholdt, CEO of Kelsen Group, will continue to lead the business.
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