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BSE to Propel Organic Meat Demand
LONDON - Jan 1/04 - SNS -- Organic meat demand should rise in the United States because of the discovery of a single cow in Washington state which was infected with bovine spongiform encephalopathy (BSE).
A new study by Organic Monitor (www.organicmonitor.com) shows that sales of organic meat products in Canada expanded by 35% in 2003 mainly because of the BSE scare. Many Canadian retailers reported record sales of organic beef this year due to BSE elevating consumer demand.
Sales of organic beef in the US could double in 2004 if suppliers can get sufficient volume into the retail trade. The BSE scare is raising consumer demand for organic meat products and retailers are likely to respond by introducing these products in their stores.
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