Scandanavian Meat Sector Growth

LONDON - Feb 10/03 - SNS -- Organic meat producers in Scandinavia are stepping up export activities as domestic market growth rates slow in the region, according to new research by Organic Monitor.

The organization (www.organicmonitor.com) shows that organic meat sales in Scandinavia increased by 9.2% to EUR 298 million in 2002. The organic meat products market was expanding by over 20% per annum in the late 1990s however growth rates have slowed in recent years due to consumer demand stabilizing.

Scandinavian organic meat revenues are projected to expand by 35.3% to EUR 403 million in 2009. The market drivers are to be marketing campaigns of supermarkets and lowering retail prices.

The highest growth is to be in the organic beef segment, which is projected to take 5% share of beef sales at the end of the forecast period.

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