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Rosenfeld Named Kraft CEO

NEW YORK - Jun 26/06 - SNS -- Kraft Foods Inc. named Irene B. Rosenfeld as Chief Executive Officer, effective immediately, replacing Roger K. Deromedi, who has mutually agreed with the Board to leave the Company to pursue other interests.

Rosenfeld was most recently Chairman and Chief Executive Officer of Frito-Lay, a division of PepsiCo. Prior to joining Frito-Lay in 2004, Rosenfeld spent more than 20 years with Kraft and General Foods.

She held a number of key management positions in the United States, Canada and Mexico, culminating in her appointment as President of Kraft's North American business. Among her many accomplishments at Kraft, Rosenfeld led the highly successful integration of the $19 billion Nabisco acquisition as well as the restructuring and turnaround of a number of key businesses.


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