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Panayiotou Named Hershey VP
NEW YORK - Nov 7/05 - SNS -- The Hershey Company named Andrew J. Panayiotou Vice President, Innovation and Strategy, Snacks, effective November 7.
Panayiotou will report to Michele Buck, Senior Vice President, President U.S. Snacks; and will lead Hershey's efforts to identify and develop future growth platforms and fill the new product pipeline.
He also will play a leadership role in the international expansion of snacks and will work with the business development group to develop growth plans and strategies.
Panayiotou most recently built an independent marketing consulting practice focused on helping companies strengthen marketing strategies and programs. His clients included Mizuno Global Sports, Sears Roebuck, and Nike. Prior to this, Panayiotou worked at Eastman Kodak, where he led Innovation and New Products Marketing for the entire consumer division. He played a key role in the turnaround of Kodak's camera business and launch of several new products.
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